PRIVACY POLICY
Business Name: Raunaq
Website URL: https://www.raunaqofficial.store
Effective Date: 12/10/2026
Last Updated: 12/10/2026
1. Introduction
Welcome to Raunaq’s official website. We operate an e-commerce website serving customers in Pakistan.
We respect your privacy and are committed to handling your personal information responsibly. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website, create an account, place an order, communicate with us through WhatsApp, or subscribe to our marketing communications.
This policy is intended to reflect applicable laws of the Islamic Republic of Pakistan, including the Prevention of Electronic Crimes Act, 2016, as amended, and other applicable legal requirements.
By using our website, you acknowledge that you have had the opportunity to read this policy. Where consent is required by applicable law, we will request it separately.
2. Personal Information We Collect
We may collect the following categories of information when you interact with our website.
2.1 Contact and Delivery Information
When you register an account, place an order, or contact us, we may collect:
- Full name.
- Mobile phone number.
- Email address.
- Billing and delivery address.
- City, province, postal code, and other delivery instructions.
- Information you provide in customer-service inquiries.
2.2 Account Information
If you create an account, we may collect your username, email address, telephone number, authentication information, account preferences, and order history.
We use this information to manage your account and provide access to relevant website features. Passwords should be stored using appropriate secure hashing methods rather than in plain text.
2.3 Order and Transaction Information
When you purchase products from us, we may collect:
- Products purchased and quantities ordered.
- Order numbers and transaction references.
- Order value, discounts, taxes, and applicable delivery charges.
- Payment method and payment status.
- Delivery and order-tracking information.
- Returns, refunds, exchanges, and complaints.
2.4 CNIC and Identity Documents
We may request your Computerized National Identity Card (CNIC) details or other identity documents only where reasonably necessary for a specified and legitimate purpose, such as verifying identity, preventing suspected fraud, fulfilling a lawful requirement, or resolving a transaction-related issue.
Where we request such information, we will explain the purpose as appropriate and limit collection to what is reasonably necessary. We will not use CNIC information for unrelated purposes without an appropriate lawful basis.
Please do not send your CNIC image or other sensitive identity documents through WhatsApp or ordinary email unless we specifically instruct you to use an appropriate channel.
We will restrict access to identity documents and retain them only for as long as reasonably necessary for the stated purpose or as required by applicable law.
2.5 Location Information
We may collect your delivery address and approximate location information necessary to deliver orders, estimate delivery availability, prevent fraudulent transactions, or improve our services.
If a website feature requests access to your device's precise location, we will seek permission where required. You can manage location permissions through your device or browser settings.
We do not require precise device-location access merely for browsing our product catalogue.
2.6 Payment Information
Online payments may be processed by banks, payment gateways, mobile-wallet providers, or other payment service providers.
Depending on the payment method, we may receive payment confirmation, transaction references, partial payment-card details, or related information needed to reconcile an order.
Unless expressly stated otherwise, we do not store complete payment-card details or payment security codes on our own systems. Your payment provider may separately collect and process payment information under its own privacy policy and security practices.
2.7 WhatsApp Communications
If you contact us through WhatsApp, we may process your phone number, profile information made available to us, messages, attachments you send, order references, and other details necessary to respond to your inquiry or manage your order.
We may use WhatsApp to confirm orders, provide delivery updates, answer questions, and handle customer support. We may also send promotional messages through WhatsApp where permitted and where you have provided the necessary consent.
WhatsApp and its relevant service providers may process certain information under their own terms and privacy policies. Please review their policies for details about their processing practices.
2.8 Technical Information, Cookies, and Advertising Data
When you visit our website, we or our service providers may collect:
- IP address and general device information.
- Browser type and operating system.
- Pages visited, clicks, and website interactions.
- Referring websites and campaign sources.
- Cookie identifiers and advertising identifiers.
- Information about product views, shopping-cart activity, and completed purchases.
We may use cookies, analytics tools, and advertising pixels to understand website performance, measure marketing campaigns, personalize advertisements, and assess the effectiveness of our promotions.
Where required by applicable law, we will obtain consent before using non-essential cookies or advertising technologies. You can manage available cookie preferences through our website's cookie controls, where provided, and through your browser settings.
2.9 Marketing Subscription Information
If you subscribe to our newsletter or promotional messages, we may collect your email address, phone number, communication preferences, and subscription status.
We use this information to send product updates, special offers, discounts, and other promotional communications in accordance with your preferences and applicable law.
3. How We Use Your Information
We may use your information for the following purposes:
- To create and manage customer accounts.
- To process orders, payments, cancellations, returns, and refunds.
- To arrange delivery and provide order updates.
- To verify identity where reasonably necessary.
- To respond to inquiries and provide customer support.
- To communicate with customers through email, telephone, or WhatsApp.
- To detect and prevent fraud, unauthorized transactions, and abuse.
- To maintain website functionality, security, and performance.
- To analyze product interest and improve our services.
- To measure advertising performance and manage marketing campaigns.
- To send promotional communications where permitted.
- To comply with legal obligations and respond to lawful requests.
- To establish, exercise, or defend legal claims.
We will not knowingly use personal information for purposes that are unlawful or materially inconsistent with the stated purpose without an appropriate lawful basis.
4. Legal Grounds for Processing
Depending on the circumstances and applicable law, we may process personal information where:
- You have given consent.
- Processing is necessary to fulfil your order or provide a service you requested.
- Processing is necessary to comply with an applicable legal obligation.
- Processing is reasonably necessary to prevent fraud, secure our systems, or protect legitimate business interests, where legally permitted.
- Another lawful basis applies to the particular processing activity.
Where we rely on consent, you may withdraw it using the relevant preference controls or by contacting us. Withdrawal does not necessarily affect processing lawfully undertaken before withdrawal, and some information may still need to be retained for order fulfilment, recordkeeping, or legal purposes.
5. Cookies, Analytics, and Advertising Pixels
We may use third-party analytics and advertising services, such as Google Analytics, Meta advertising technologies, or comparable services, if enabled on our website.
These technologies may help us:
- Understand how visitors use our website.
- Measure advertising impressions, clicks, and conversions.
- Show advertisements relevant to product interests.
- Avoid repeatedly showing the same advertisement.
- Assess the effectiveness of advertising campaigns.
- Build audience groups for marketing, where permitted.
Depending on the service and its configuration, certain data may be shared with the relevant provider and used for analytics, advertising measurement, or audience matching.
Where required, we will seek consent before activating non-essential tracking technologies. You may withdraw or change your cookie preferences through the controls available on our website.
Blocking certain cookies may affect some website functions. Disabling advertising cookies does not necessarily eliminate all advertising you may see.
We encourage you to review the privacy policies of any analytics or advertising providers used on our website.
6. WhatsApp and Customer Communications
We may use WhatsApp to communicate about orders, deliveries, payments, returns, and customer support.
Transactional communications may be necessary to fulfil an order. Promotional communications are separate and may be stopped by contacting us or following the opt-out instructions included in the message, where available.
Please avoid sending passwords, payment-card security codes, or unnecessary identity documents through messaging channels.
We will take reasonable steps to limit access to customer conversations within our business and to use information only for appropriate purposes.
7. When We Share Personal Information
We do not sell your personal information for direct monetary payment. However, certain sharing with advertising or analytics providers may constitute targeted advertising, sharing, or another regulated activity under laws applicable to a particular person or transaction.
We may share information with the following categories of recipients, as appropriate:
7.1 Payment Providers
Banks, payment gateways, and mobile-wallet providers may process information to authorize and complete transactions, detect fraud, and manage refunds.
7.2 Delivery and Logistics Providers
Courier companies and delivery partners may receive your name, phone number, delivery address, and order details necessary to deliver your purchases.
7.3 Website and Technology Providers
Website hosting providers, software vendors, customer-support platforms, and security providers may process information to support our business operations.
7.4 WhatsApp and Communication Providers
Communication platforms may process information to deliver messages and provide related functionality.
7.5 Analytics and Advertising Providers
Where enabled and legally permitted, analytics and advertising providers may receive cookie identifiers, device information, browsing events, or other data used for measurement and marketing.
7.6 Professional Advisers and Authorities
We may disclose relevant information to lawyers, accountants, auditors, regulators, courts, or competent authorities where reasonably necessary or legally required.
7.7 Business Transfers
Information may be transferred as part of a merger, restructuring, acquisition, or sale of business assets, subject to applicable legal requirements and appropriate safeguards.
We seek to limit disclosures to information reasonably necessary for the relevant purpose.
8. Retention of Personal Information
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including order fulfilment, customer support, fraud prevention, financial recordkeeping, and legal compliance.
Different categories of information may be retained for different periods:
- Account information: While your account remains active and for a reasonable period afterward where necessary.
- Order and financial records: For the period required for accounting, tax, dispute resolution, and other applicable obligations.
- CNIC and identity documents: Only for as long as necessary for the stated verification, security, or legal purpose.
- WhatsApp communications: For as long as needed to handle the inquiry, maintain relevant order records, or resolve disputes.
- Marketing records: Until you unsubscribe or the information is no longer required, subject to limited records needed to honour your preferences.
- Analytics and advertising data: According to the relevant service configuration, retention settings, and applicable requirements.
When information is no longer needed, we will take reasonable steps to delete, anonymize, or securely dispose of it, subject to applicable law and legitimate recordkeeping needs.
9. Information Security
We use reasonable technical and organizational safeguards to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
Depending on the system, these measures may include access restrictions, secure authentication, encryption where appropriate, software updates, backups, and monitoring for suspicious activity.
Access to CNIC documents, customer accounts, and order records should be limited to personnel who need the information for legitimate business purposes.
No electronic system or method of transmission is completely secure. We therefore cannot guarantee absolute security, but we will take reasonable steps to protect information and address security concerns.
10. Your Privacy Requests and Choices
You may contact us to ask about the personal information we hold about you or request an appropriate correction or action.
Depending on applicable law and the circumstances, you may request:
- Access to personal information associated with your account or orders.
- Correction of inaccurate contact or delivery details.
- Deletion of information that is no longer needed and may lawfully be deleted.
- Withdrawal of consent for consent-based processing.
- Changes to marketing or cookie preferences.
- Cessation of promotional emails or WhatsApp messages.
- Information about relevant third-party disclosures, where reasonably available.
We may ask you to verify your identity before responding to a request. We may decline or limit a request where legally permitted, including where information must be retained for legal, accounting, fraud-prevention, or dispute-resolution purposes.
This section describes the requests we are prepared to consider and does not purport to create statutory rights beyond those provided by applicable law.
To submit a request, contact us using the details in Section 17.
11. Marketing and Opt-Out
We may send promotional emails, text messages, or WhatsApp messages where permitted and where the relevant consent or other lawful basis has been established.
You can stop promotional communications by:
- Using the unsubscribe link in an email, where available.
- Following the opt-out instructions in a message.
- Asking us to stop promotional WhatsApp messages.
We may continue to send necessary transactional messages about orders, deliveries, refunds, account security, or other service matters.
We will maintain reasonable records of marketing preferences to help honour opt-out requests.
12. Children's Privacy
Our online store is intended for individuals who can lawfully enter into the relevant transactions. Where a customer is a minor, any purchase or processing requiring parental or guardian involvement must be handled in accordance with applicable law.
We do not knowingly collect children's personal information in circumstances where doing so would be unlawful. If you believe a child has provided personal information to us improperly, contact us so that we can review the matter and take appropriate action.
13. Third-Party Websites and Services
Our website may contain links to third-party services, including payment providers, social media platforms, courier tracking pages, or other external websites.
Those services may have their own privacy policies and terms. We do not control independent third parties and cannot guarantee their privacy or security practices.
Please review the relevant third-party policies before sharing personal information with them.
14. Processing and Storage Outside Pakistan
Some of our website, payment, analytics, advertising, or communication providers may store or process information outside Pakistan.
Where information is processed outside Pakistan, the applicable arrangements and protections may depend on the provider, the type of information, and the laws that apply to the processing.
We will take reasonable steps to assess relevant service providers and comply with applicable legal requirements. You may contact us for further information about the providers used by our website, subject to legitimate confidentiality and security considerations.
15. Applicable Pakistani Law
This Privacy Policy is intended for an e-commerce business operating in Pakistan.
Our electronic activities and website security practices may be subject to the Prevention of Electronic Crimes Act, 2016, as amended, and other applicable Pakistani laws and regulations.
The specific legal requirements applicable to our business depend on the nature of our operations, payment arrangements, customer transactions, and any sector-specific obligations.
Nothing in this policy removes any legal obligation imposed on us or limits a right that cannot lawfully be excluded.
16. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our business, website features, technology, service providers, or applicable law.
The updated policy will be published on this page with a revised “Last Updated” date.
Where required by applicable law, we will provide additional notice or obtain consent before implementing relevant changes.
17. Contact Us
For privacy questions, complaints, or requests relating to your personal information, please contact us:
Business Name: Raunaq
Website: [https://www.raunaqofficial.store
Email: contact@raunaqofficial.store
Phone / WhatsApp: +92 3204033546, +92 3194640224
Business Address: Fazil Dewan, Kamalia, Punjab
Country: Pakistan
Please include sufficient information for us to identify your request, but do not send passwords, payment security codes, or unnecessary identity documents.
We will review and respond to privacy-related inquiries within a reasonable period, subject to applicable legal requirements.
18. Governing Law and Jurisdiction
This Privacy Policy is intended to be interpreted in accordance with the laws of the Islamic Republic of Pakistan, to the extent applicable.
Any dispute concerning this policy shall be subject to the jurisdiction of the competent courts in Pakistan, subject to applicable law and any mandatory jurisdictional requirements.
By using our website, you acknowledge that you have had the opportunity to read this Privacy Policy.